Our Clients

Hello Social is the voice on social media for these international brands.

We help multinationals tap into the Australian market, and local newcomers find their feet, offering solutions for businesses of all shapes and sizes.

Learn more about our work below!

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SBS ON DEMAND

SBS On Demand provides free, unlimited streaming of TV shows, films and events. Watch full episodes of your favourite SBS shows online when you want.

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SBS OnDemand_The Handmaid’s Tale-Australian Exclusive campaign

Who are SBS ON DEMAND?

SBS On Demand provides free, unlimited streaming of TV shows, films and events. Watch full episodes of your favourite SBS shows online when you want.

Industry

TV/Media

What we did for them?

  • •  Generate as much hype and reach for The Handmaid’s Tale SBS launch of July 6th
  • •  Promote SBS On Demand as the Exclusive place to watch it.

Results

  • •  6x influencers
  • •  9m reached
  • •  Over 2K engagements
  • •  @sbsOnDemand had its biggest ever 24hrs of coverage
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Microsoft

A worldwide leader in software, services, devices and solutions.

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Who are Microsoft?

A worldwide leader in software, services, devices and solutions.

Industry

Software and solutions

What we did for them?

To increase awareness and drive downloads of Office 365 we developed and executed a highly targeted, creative influencer campaign. We leveraged a network of 150 micro-influencer university students from the major universities across Australia and tasked them with creating an “insta-worthy” piece of Excel Art.

Results

  • •  90% of influencers recommended an upgrade to Office 365 to their Instagram following.
  • •  The highly targeted influencers achieve an average engagement rate well above the industry average at 5.8%.
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Primo Smallgoods

Primo Smallgoods is the largest producer of smallgoods in Australia. Selling ham, bacon, salami and other deli meats to Australian consumers.

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Who are Primo?

Primo Smallgoods is the largest producer of smallgoods in Australia. Selling ham, bacon, salami and other deli meats to Australian consumers.

Industry

Smallgoods

What we did for them?

An all encompassing social strategy for Facebook and Instagram including growth strategies, content creation and Facebook advertising.

Results

  • •  Built their Facebook and Instagram pages to become the largest Smallgoods page in the country.
  • •  Drove awareness about a new product launch at a tenth of a cost of traditional media.
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Luna Park

With over 150,000+ Facebook Likes Sydney’s much loved Luna Park is a superbly restored 1930’s amusement park.

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Who are Luna Park?

Sydney’s much loved Luna Park is a superbly restored 1930’s amusement park. With Spectacular views of the harbour, Luna Park is iconic to the people of Sydney.

Industry

Theme Park / Amusement

What we did for them?

An all encompassing social strategy for Facebook, Instagram, Twitter and YouTube including content creation and advertising.

Results

  • •  We launched their SnapChat account to organically grow Luna Park’s social presence.
  • •  Leveraged social media monitoring to interact with audiences speaking about the brand across a number of social platforms.
  • •  Increased email database through custom social media competitions.
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Makita Australia

Makita has worked to build a steady position as a manufacturer of portable power tools and today, boasts the most engaged power tool Facebook page in Australia.

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Who are Makita?

Makita has worked to build a steady position as a manufacturer of portable power tools and today, continues its quest forward to provide products and services that are beneficial to all types of customers engaged in housing construction.

Industry

Consumer Power Tools

What we did for them?

‘Tell ‘em what you want’ campaign. This was created as a Facebook tab to help collect emails and could be easily shared among friends to help grow their page in its early stages.

Results

Built page from 0 – 29000 in 3 months. The page is now at over 75000 likes.

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Caroma

Caroma began back in 1941 when South Australian Charles Rothauser, a brilliant man with a pioneering spirit, invented the world’s first all-plastic,

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Who are Caroma?

Caroma began back in 1941 when South Australian Charles Rothauser, a brilliant man with a pioneering spirit, invented the world’s first all-plastic, one-piece moulded cistern. Designed to combat Adelaide’s corrosive water which rusted brass fittings, it was so successful, Charles decided to change the company name and Caroma was born. Seven decades later, with innovation always at it’s core, Caroma has become an iconic Australian bathroom brand.

Industry

Bathrooms & Kitchens

What we did for them?

  • •  Instagram advertising strategy
  • •  Competition creation, management and implementation
  • •  Influencer partnership management

Results

  • •  Established Caroma as the industry leader on Instagram
  • •  Created relationships with influencers and bloggers to expand organic reach
  • •  Launched a first in class B2B Instagram competition
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Evian

Evian is a brand of mineral water coming from several sources near Évian-les-Bains, on the south shore of Lake Geneva.

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Who are evian?

Evian is a brand of mineral water coming from several sources near Évian-les-Bains, on the south shore of Lake Geneva. Today, Evian is owned by Danone, a French multinational corporation.

Industry

FMCG

Campaign

#EvianBackyard

How

Integrated PR and experiential campaign, using social media to link everything together. Facebook and Instagram were the entry mechanisms of the campaign.

Results

Hundreds of entries on Instagram and Facebook.

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Fujitsu

Since it was founded back in 1935, Fujitsu has been innovating information and communication technologies (ICT) the world over.

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Who are Fujitsu?

Since it was founded back in 1935, Fujitsu has been innovating information and communication technologies (ICT) the world over. A long line of landmark achievements and product milestones have made Fujitsu what it is today – a leading company in the ICT space.

Product

Air Conditioning

What we did for them?

We developed a one-off social media competition that was aimed at increasing follower numbers.

Results

Increased fan numbers by 50% in one month.

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Cancer Council

The Cancer Council is a community funded cancer charity that works to raise money to fund the fight against cancer. They have been around for 50

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Who are Cancer Council?

The Cancer Council is a community funded cancer charity that works to raise money to fund the fight against cancer. They have been around for 50 years and each year they raise millions of much needed funds for the research of several different cancers.

Industry

Charity

What we did for them?

Developed Australia’s first Facebook application that accepts donations.

Results

App currently receives thousands of dollars in donations every week, effectively monetising social media for the charity.

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The Star Sydney

The Star is Sydney’s only world-class casino and entertainment destination. The Star offers award-winning chefs and restaurants, luxury hotel

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Who are The Star?

The Star is Sydney’s only world-class casino and entertainment destination. The Star offers award-winning chefs and restaurants, luxury hotel accommodation and serviced apartments, a 16-room day spa, an international designer retail collection as well a world-class casino and international nightclub Marquee.

Industry

Casino

What we did for them?

Launched the Star’s weekly Roll On Thursdays event with interactive touch screens around the casino floor, designed and run by Hello social and the Development factory.

Results

Consumer awareness for the event increased by 64% and the general sentiment went from neutral to 72% positive.

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Dodo Sydney Family Show

The Dodo Sydney Family Show is Australia’s largest free entry family show. Held every Easter at the Entertainment Quarter,

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Who are Dodo Sydney Family Show?

The Dodo Sydney Family Show is Australia’s largest free entry family show. Held every Easter at the Entertainment Quarter, Moore Park this show is fun for the whole family with showbags, entertainment, animals and rides.

Industry

Events

What we did for them?

Enhanced their social media presence to contest with their largest competitior, the Sydney Royal Easter Show.

Results

  • •  Increased online ticket sales through Facebook advertising.
  • •  Drove unprecented levels of engagement through Facebook competitions.
  • •  Increased event awareness at a more cost efficient rate than traditional media.
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The Reject Shop

The Reject Shop operates in the discount variety retail sector in Australia serving a broad range of value-conscious consumers who are

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Who are Reject Shop?

The Reject Shop operates in the discount variety retail sector in Australia serving a broad range of value-conscious consumers who are attracted to low price points, convenient shopping locations and the opportunity to purchase a bargain.

Industry

Variety Stores

What we did for them?

We created a Facebook app that allowed fans to create their own Halloween outfit using products available at the variety stores.

Results

The campaign generated over 5,410 entries and 11,000 unique visitors to their website. After the success of this campaign they tripled their budget for this year’s Christmas campaign (live here: rejectshop.hellosocial.com.au)

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Storage King

Storage King is the largeest self-storage company in Australiasia with over 150 locations acorss Australia and New Zealand.

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Who are Storage King?

Storage King is the largest self-storage company in Australia with over 150 locations across Australia and New Zealand. Specialising in self-storage solutions for both domestic and commercial purposes, Storage King offer storage facilities and packing materials.  

Industry

Storage

What we did for them?

Launched a social strategy that was integrated with the wider digital strategy to monetise Storage King’s social media presence. 

Results

  • •   More than doubled the number of people engaging with the Storage King brand on social media.
  • •   Increased storage inquiries month on month. 
  • •   Integrated the social strategy with the wider digital strategy.
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Hawaii Tourism

Established in 1998, the Hawaii Tourism Authority (HTA) is the lead state agency for tourism. The HTA is responsible for the development,

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Hawaii Tourism #MonthOfLei Influencer Campaign

Who are Hawaii Tourism?

Established in 1998, the Hawaii Tourism Authority (HTA) is the lead state agency for tourism. The HTA is responsible for the development, management, and coordination of various plans to help ensure a sustainable tourism economy and achieve the state’s vision for tourism. More info can be seen in our blog post here.

Industry

Tourism

What we did for them?

  • •  Social media contest to win flights to Hawaii with secondary prizes of Maui Jim sunglasses
  • •  Mix of large reaching and micro influencers to drive mass reach, authentic engagement, and optimal participation
  • •  4x themes throughout campaign period for diverse content capture and Hawaii country showcase
  • •  Teasers, drive participation using influencer content amplified throughout campaign on Facebook and Instagram 

Results

  • •  5k UGC entries
  • •  2m reached and 240k engagements on owned and influencer content
  • •  34 key influencers with 43x approved influencer content pieces published and for brand use
  • •  4.54% avg. engagement rate across influencer and owned content
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CeBIT

CeBit runs global events for digital business. Across the world, communication technologies are bringing people and business processes

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Who are CeBit?

CeBit runs global events for digital business. Across the world, communication technologies are bringing people and business processes closer together. But there’s still no substitute for face-to-face meetings between two individuals. And that’s where CeBIT comes in. The show is a must for the entire industry business technology industry. It is the largest and most internationally represented computer expo. It is considered a barometer of current trends and a measure of the state of the art in information technology.

Industry

IT/Computing

What we did for them?

  • •  Social Media Display Technology at the Sydney Conferences
  • •  Social media command centre with live tweeting, content production interviews and more.

Results

  • •  7 million organic impressions in three days
  • •  The top trending topic on Twitter
  • •  A top topic on Facebook
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Amway Australia and New Zealand

Amway Australia and New Zelaand is one of the world’s largest direct selling businesses. Producing unique, patented and award-winning consumer

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Who are Amway?

Amway Australia and New Zelaand is one of the world’s largest direct selling businesses. Producing unique, patented and award-winning consumer products which are sold through more than 3 million Indepednent Business Owners around the world.

Industry

Direct sales

What we did for them?

An all encompassing social strategy for Facebook and Instagram for the Amway Australia and New Zealand Facebook page as well as 5 sub-brands.

Results

  • •   Leveraged the companies touch points with their consumers to increase page likes organically without paying for any Facebook advertising.
  • •   Maintained an organic engagement rate significantly higher than the industry average.
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Raine & Horne

Raine & Horne Bondi Junction, Coogee and Clovelly is one of leading real estate agents in the region. The family owned and operated company offers

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Who are Raine & Horne?

Raine & Horne Bondi Junction, Coogee and Clovelly is one of leading real estate agents in the region. The family owned and operated company offers the pinnacle of service in a busy and copetitive industry specialising in all aspects of real estate.

Industry

Real Estate

What we did for them?

An all encompassing social strategy for Facebook and Instagram.

Results

  • •   Increased awarenessa about open for inspections and auctions through Facebook advertising.
  • •   Exposed the Raine & Horne brand to potential buyers and sellers within the local area.
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Sydney Kings

The Sydney Kings are an Australian men’s professional basketball team competing in the National Basketball League (NBL). The team is based in Sydney, New South Wales.

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Who are Sydney Kings?

The Sydney Kings are an Australian men’s professional basketball team competing in the National Basketball League (NBL). The team is based in Sydney, New South Wales.

Industry

Basketball/Professional Sports

What we did for them?

Facebook Ad Campaign and Content Creation.

Results

Developed a long term, and sustainable growth strategy, focused on recruiting new fans, providing a platform for promotion that seamlessly ties win with sporting events.

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Iku Wholefood

Iku Wholefood first opened its doors at glebe in Sydney on the 17th of September 1985.

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Who are Iku whole food?

Iku wholefood first opened its doors at glebe in Sydney on the 17th of September 1985.

Iku knows that good affects you mentally, emotionally and physically, thus Iku wholefood was founded on the premise that if you eat a balanced diet you will have a balanced life.

Industry

Healthy Fast Food (QSR)

What we did for them?

  • •  Facebook, Instagram and Twitter management.
  • •  Raise awareness for the importance of wholesome food within the health food industry through Facebook.

Results

  • •  Increased in-store redemptions month-on-month
  • •  Developed unique content and imagery that doubled engagement
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Results Laser Clinic

Results Laser Clinic is an industry leader is laser hair removal, IPL photo rejuvenation and skin treatments. With 22 clinics across the Eastern seaboard,

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Results Laser Clinic

Results Laser Clinic is an industry leader is laser hair removal, IPL photo rejuvenation and skin treatments. With 22 clinics across the Eastern seaboard, Results Laser Clinic is highly accredited and respected within the beauty industry.

Industry

Health / Beauty

What we did for them?

An all encompassing social strategy for Facebook and Instagram.

Results

  • •   Significantly increased the engagement rate on the brands Facebook and Instagram pages.
  • •   Monetised their social media presence by increasing the numbers of online bookings. 
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Thomas Sabo

Thomas Sabo is one of the leading global premium lifestyle brands in the affordable luxury segment, selling versatile and trendsetting jewellery of the highest quality.

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Who are Thomas Sabo?

Thomas Sabo is one of the leading global premium lifestyle brands in the affordable luxury segment, selling versatile and trendsetting jewellery of the highest quality.

Industry

Jewellery/Fashion

What we did for them?

An all-encompassing social strategy for Facebook and Instagram, including content creation and advertising.

Results

Leverage social media to differentiate their Australian social media channels from their global page

  • •  Increased Facebook followers by 0.45%
  • •  Surpassed online traffic KPI by 50%
  • •  Attributed to 2.27% of online conversions
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Rivuu

Rivuu is the Social Media Scheduling and Approval software that the world’s biggest brands trust to schedule and approve their content.

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Who are Rivuu?

Rivuu is the Social Media Scheduling and Approval software that the world’s biggest brands trust to schedule and approve their content. From Spotify to Crust Pizza, Rivuu manages it all.

Industry

Content Approval

What we did for them?

Full Service Social Media Management and Marketing.

Results

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Quality Dental

Quality Dental is a boutique cosmetic dentistry practice located in North Sydney. Dr Luke Cronin and his team at Quality Dental are helping

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Who are Quality Dental?

Quality Dental is a boutique cosmetic dentistry practice located in North Sydney. Dr Luke Cronin and his team at Quality Dental are helping transform the smiles of thousands of people each year using the latest dental technology. Not to mention, Quality Dental is a hot spot for many of Sydney’s celebrities!

Industry

Cosmetic Dentistry

What we did for them?

  • •   Grow social presence across Facebook and Instagram.
  • •   Increase conversions each month for all his services.
  • •   Help increase conversions for Invisalign to grow Dr Cronin’s ‘Invisalign Diamond Provider’ status.

Results

  • •   Exceeded goal conversion rates month by month through Facebook advertising.
  • •   Grow Instagram presence to build Dr Cronin as a global figurehead in the industry.
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WesTrac

WesTrac are one of the largest authorised Caterpillar® dealers in the world. WesTrac provides a wide array of machinery and construction

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Who are WesTrac?

WesTrac are one of the largest authorised Caterpillar® dealers in the world. WesTrac provides a wide array of machinery and construction equipment as well as a comprehensive whole-of-life management solution designed to make owning and operating equipment as easy, profitable and safe as possible.

Industry

Equipment management

What we did for them?

  • •  Create and build their Facebook page from scratch
  • •  Facebook content
  • •  Facebook advertising for brand awareness
  • •  Build an invested and engaged community

Results

  • •  Grew their page to over 10 000 likes in just 3 months
  • •  Generated leads when lead generation was not an ultimate goal
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ModelCo

Iconic Australian beauty brand, ModelCo, has developed award-winning tanning, cosmetics, suncare and skincare solutions for over 15 years. With a commitment to innovation, ModelCo continues

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Who are ModelCo?

Iconic Australian beauty brand, ModelCo, has developed award-winning tanning, cosmetics, suncare and skincare solutions for over 15 years. With a commitment to innovation, ModelCo continues to lead the way in smart, quality products that make you look and feel fabulous. ModelCo is also proudly.

Industry

Beauty/cosmetics

What we did for them?

  • For the launch of ModelCo’s new MC2 Tanning Range, we managed all aspects of their social activity including developing a social strategy, shooting unique content, creating rich media, amplification of content, ad creation and optimisation, community management and everything in between.

Results

  • •   We created their Facebook templates, content and advertising to help build their engaged community.
  • •   Send thousands of people to their website upon launching.
  • •   Continue to drive people to their website
  • •   Create quality, funny and engaging content to build their community
Global Nutrition-logo

Global Nutrition

The Australian distributor of some of the largest global protein and fitness brands.

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Who are Global Nutrition?

The Australian distributor of some of the largest global protein and fitness brands.

Industry

Fitness

What we did for them?

An integrated influencer and wider social strategy to help launch two of America’s biggest protein brands in Australia. We turned highly-targeted micro-influencers into social ambassadors tasking them with documenting their Global Nutrition fitness journey on to inspire and motivate their followers.

Results

  • •  Achieved an average post engagement rate of 6.5%, well above the industry average.
  • •  94% of influencers indicated that they would use the protein brand again after trialing the range.
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Kintra Foods

A young FMCG brand and beverage distributor.

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Who are Kintra Foods?

A young FMCG brand and beverage distributor.

Industry

FMCG

What we did for them?

Assisted the product launch into the major Australian supermarkets through a targeted social sampling campaign.

Results

  • •  Increased social share of voice in the trending match tea market.
  • •  High quality content production.
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Nad’s

Nad’s are taking the world by storm with their large range of hair removal products for women and men.

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Who are Nad’s?

Nad’s are taking the world by storm with their large range of hair removal products for women and men.

Industry

Beauty

What we did for them?

Generate clicks to their website to increase sales.

Results

  • In 2 months sent over 80 000 people to their website in Australia & New Zealand.
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Surf Life Saving Australia

Surf Life Saving Australia is Australia’s peak coastal water safety, drowning prevention and rescue authority.

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Who are Surf Life Saving?

Surf Life Saving Australia is Australia’s peak coastal water safety, drowning prevention and rescue authority.

Industry

Not-for-profit

What we did for them?

An all-encompassing social strategy for Facebook and Instagram, including content creation and advertising.

Results

Leverage social media to differentiate their Australian social media channels from their global page

  • •  Increased Facebook followers by 0.45%
  • •  Surpassed online traffic KPI by 50%
  • •  Attributed to 2.27% of online conversions