Virgin Australia

Virgin Australia

Who is Virgin Australia?

Virgin Australia is part of the Virgin Group. Conceived in 1970 by Sir Richard Branson, the Group has become one of the most highly respected global brand names of the 21st century.

The Virgin Group believes in making a difference and stands for the principles of value for money, quality, innovation, fun and a sense of competitive challenge. Since arriving on our shores in 2000, Virgin Australia is determined to carry out the same values and to become the airline of choice for corporate and leisure travellers alike.

Industry

Travel & Tourism

What we did for them?

      • On National Burger Day, 2019, Virgin Australia wanted to surprise fans by sharing a secret crew tradition. The tradition goes on every Sydney to Ballina stopover, the crew would coordinate getting Ballina Burgers ready, onboard and eaten because they were just that good. Helping Virgin Australia brings this forgotten tradition to life, our production team managed on-ground and in-air filming, pulled off an activation at Ballina Byron Gateway Airport’s arrival hall which delighted over 120 unsuspecting passengers and Cabin Crew with the very same Ballina Burgers, and produced finished assets for the brand to readily leverage across social and digital – all in the span of 24 hours.
    • Results

      • • +280K views
      • • +9K likes