Who is Surf Life Saving?

Surf Life Saving Australia is Australia’s peak coastal water safety, drowning prevention and rescue authority.

Industry

Not-for-profit

What we did for them?

Created and amplified Facebook adverts to create mass awareness and sign-ups for the Thongs2SaveLives campaign.

Results

• • We exceeded the reach KPI by 37.2%, reaching over 100k people
• • Exceeded the clicks KPI by 56.2% achieving 4,687 clicks